Soccer Aid identity
Soccer Aid logos
Soccer Aid digital advertising
Soccer Aid Usain Bolt team World XI
Soccer Aid Robbie Williams team England
Soccer Aid Print Advertising
Soccer Aid digital advertising
Soccer Aid website
Soccer Aid merchandise
Soccer Aid brand book
Soccer Aid World XI Captian Usian Bolt
Soccer Aid team England celebrate
Soccer Aid Sir Mo Farah celebrates
Soccer Aid England's Robbie Williams and Olly Murs
Soccer Aid winners team England
Soccer Aid promo end board
A game like no other - Usain Bolt’s Soccer Aid World XI go head-to-head with Robbie Williams’ England XI for the eagerly anticipated Soccer Aid for Unicef at Manchester United’s Old Trafford Stadium, as part of a new look charity campaign for Unicef. The new campaign led to the highest ever attendance and over £5.5 million being raised.
Credits:
Client: Unicef UK
Agency: ITV Creative
Executive Creative Director: Tony Pipes
Creative Director: Jason Ford
Lead Designer:Ben Peers
Designer: Tom Wood
Original Identity: Conran Design